I just want to Better the world. That’s all.

I specialize in creative for social change because I want the work to matter.

When done well, it persuades people to see the issue in a new perspective, modify their behavior and ultimately change the world. It has been my privilege to advocate for causes that range from promoting solar energy to fighting discrimination…from encouraging sexual health (Clio Gold and Silver) and traffic safety…to fighting for food security and against family violence. I also led a team that developed a food portion control app that successfully empowered people to cut food waste.

Last year I was a D&AD judge for the high-social-impact categories of Environmental Sustainability, and Responsible Production & Consumption. This is the most prestigious and difficult-to-win awards competition in design and advertising, worldwide. Being selected as a judge was one of the highest honors of my career. 

Prior to arriving in New York, I was Executive Creative Director and creative lead at Canada’s marketing-communications ‘Agency of the Decade,’ TAXI, on its largest account and supervised work in offices across the country.

In the interest of continuing my professional education and developing my career, I recently completed the AIGA: Creative Leaders Program, at the Yale School of Management. Learning from some of the most accomplished minds in business and creativity has inspired me anew.

Emboldened by that inspiration my humble, but entirely feasible proposal to you is: Let’s better the world. That’s all.

AT

Addison
Creative Director // New York
2018 - present

Freelance Creative
EvokeNYC // Rethink // Grey // Camp Pacific
Camp Jefferson // Juniper Park // Zulu Alpha Kilo
2013 - 2018

Natural Resources Defence Council
Creative Director // New York
2015- 2017

TAXI West
Executive Creative Director
2012- 2013

Calder Bateman
Creative Director
2005-2012

Emily Carr University of Art and Design
Instructor // Part Time
2004-2006

Young & Rubicam
Co-Creative Director
1998-2003

Cossette
Senior Art Director
1996-1998

Elevator
Art Director
1993-1996

Awards

The One Show

FWA

Communication Arts

Clio (Healthcare)

Archive Magazine

Marketing

Cassies

Advertising & Design Club of Canada

Creative Quarterly

New York Festivals

Graphis

Applied Arts

Lotus

Bessies

Coupe

Dope

ACE

Ad Critic